Aveeno
Aveeno is a skincare brand that combines nature’s ingredients with proven science to create gentle, effective products designed to cleanse, moisturise, soothe and support healthy-looking skin. Oat has been at the heart of Aveeno since 1945, when brothers Sidney and Albert Musher began exploring its benefits for the skin. Their pioneering work with oat was recognised by dermatologists and helped shape the brand’s approach to combining oat and other natural ingredients with scientific research.
From face and body care to hair, baby and kids products, Aveeno offers everyday formulas designed to care for a range of skin and hair needs. Its oat-based skincare products are extensively tested and formulated to gently cleanse and moisturise, while the brand’s research into the prebiotic properties of oat has explored its role in supporting a balanced skin microbiome. With decades of research behind its formulas, Aveeno continues to bring together nature and science to create products for healthy-looking skin and hair.