Best for: Dry, damaged and colour-treated hair that needs gentle cleansing, strength repair, intense conditioning and colour fade protection.

What is Redken Acidic Bonding Concentrate Shampoo?

Redken Acidic Bonding Concentrate Shampoo is a sulphate-free, pH-balancing shampoo designed for dry, damaged and colour-treated hair.

This concentrated all-in-one formula provides intense conditioning while helping reduce breakage, protect against colour fade and improve hair strength and resiliency.

Formulated with Citric Acid as part of Redken's concentrated bonding care complex, the shampoo conditions to help protect weak bonds and improve hair strength and resiliency following bleach or colour services.

Who is it best for?

Redken Acidic Bonding Concentrate Shampoo may suit you if your hair:

• is dry or damaged
• is colour-treated
• has been bleached or lightened
• is exposed to heat styling
• is prone to breakage
• needs improved strength and resiliency
• needs colour fade protection
• needs a sulphate-free shampoo
• needs intense conditioning alongside cleansing

Redken states that Acidic Bonding Concentrate Shampoo is suitable for all hair types and textures.

What problem does it solve?

Hair colouring, lightening and heat styling can have negative effects on the hair, while weak bonds can leave hair in need of additional strength and resiliency.

Redken Acidic Bonding Concentrate Shampoo is specifically formulated with an acidic pH to help defend against the potential negative effects caused by colouring, lightening and heat styling.

Its concentrated bonding care complex contains Citric Acid, an alpha hydroxy acid that conditions to help protect weak bonds and improve hair strength and resiliency after bleach or colour services.

The shampoo also provides intense conditioning, helps reduce breakage and provides colour fade protection while gently cleansing the hair.

Key Ingredient & Technology

Citric Acid: An alpha hydroxy acid within Redken's concentrated bonding care complex. It conditions to help protect weak bonds and helps improve hair strength and resiliency after bleach or colour services.

Acidic pH: The shampoo is specifically formulated with an acidic pH to help defend against the potential negative effects caused by hair colouring, lightening and heat styling.

Ingredients

AQUA / WATER / EAU, DECYL GLUCOSIDE, SODIUM COCOYL ISETHIONATE, COCAMIDOPROPYL BETAINE, CITRIC ACID, SODIUM HYDROXIDE, PANTHENOL, GLYCERIN, DIMETHICONE, PEG-150 DISTEARATE, PPG-5-CETETH-20, SODIUM BENZOATE, SODIUM CHLORIDE, PEG-55 PROPYLENE GLYCOL OLEATE, PROPYLENE GLYCOL, CARBOMER, PARFUM / FRAGRANCE, COCO-CAPRYLATE/CAPRATE, POLYQUATERNIUM-67, SALICYLIC ACID, AMODIMETHICONE, SODIUM PHYTATE, GLYCOL DISTEARATE, COCO-BETAINE, ACRYLATES/BEHENETH-25 METHACRYLATE COPOLYMER, LIMONENE, TRIDECETH-6.

How to use Redken Acidic Bonding Concentrate Shampoo

Apply Redken Acidic Bonding Concentrate Shampoo to wet hair.

Lather and rinse.

Follow with Redken Acidic Bonding Concentrate Conditioner.

Redken recommends using the shampoo as part of the complete Acidic Bonding Concentrate regimen with the Pre-Treatment, Conditioner and Leave-In Treatment.

In case of contact with eyes, rinse immediately.

Why choose it?

Hair type: All hair types + textures
Best for: Dry + damaged + colour-treated hair
Primary concerns: Damage + breakage + colour fade
Best suited to: Hair affected by colouring + lightening + heat styling
Key ingredient: Citric Acid
Technology: Concentrated bonding care complex
Formula: Sulphate-free + pH-balancing
Benefits: Strength repair + intense conditioning + reduced breakage + colour fade protection
Size: 300ml
Routine step: Cleanse
Brand: Redken
Range: Acidic Bonding Concentrate

Millies Expert Advice

If your hair has been affected by colouring, lightening or heat styling, use Redken Acidic Bonding Concentrate Shampoo as part of the complete Acidic Bonding Concentrate routine. Apply to wet hair, lather and rinse before following with Acidic Bonding Concentrate Conditioner.

For the complete regimen, Redken recommends using the Acidic Bonding Concentrate Pre-Treatment, Shampoo, Conditioner and Leave-In Treatment together.

Is Redken Acidic Bonding Concentrate Shampoo right for me?

Choose this if: your hair is dry, damaged or colour-treated and you want a sulphate-free shampoo that combines cleansing with intense conditioning, reduced breakage, strength repair and colour fade protection.

Consider another shampoo if: damage, breakage or the effects of colouring, lightening and heat styling aren't your primary hair concerns. Redken specifically positions Acidic Bonding Concentrate Shampoo as powerful all-in-one care for dry, damaged and colour-treated hair.

Frequently asked questions

What does Redken Acidic Bonding Concentrate Shampoo do?

Redken Acidic Bonding Concentrate Shampoo provides strength repair and intense conditioning while helping reduce breakage and protect against colour fade in damaged hair.

Who is Redken Acidic Bonding Concentrate Shampoo best for?

Redken positions Acidic Bonding Concentrate Shampoo for dry, damaged and colour-treated hair. It is suitable for all hair types and textures.

Is Redken Acidic Bonding Concentrate Shampoo sulphate-free?

Yes. Redken describes Acidic Bonding Concentrate Shampoo as a sulphate-free shampoo.

Is Redken Acidic Bonding Concentrate Shampoo good for damaged hair?

Yes. Redken specifically positions the shampoo for damaged hair and states that it provides strength repair, intense conditioning and reduced breakage.

Can I use Redken Acidic Bonding Concentrate Shampoo on colour-treated hair?

Yes. Redken specifically positions the shampoo for colour-treated hair and states that it provides colour fade protection.

Is Redken Acidic Bonding Concentrate Shampoo suitable for bleached hair?

Redken states that the Citric Acid within its concentrated bonding care complex conditions to help protect weak bonds and improve hair strength and resiliency after bleach or colour services.

Does Redken Acidic Bonding Concentrate Shampoo help with breakage?

Yes. Reduced breakage is one of the core benefits Redken lists for Acidic Bonding Concentrate Shampoo.

Does Redken Acidic Bonding Concentrate Shampoo help protect hair colour?

Yes. Redken states that the shampoo provides hair colour fade protection.

What does Citric Acid do in Redken Acidic Bonding Concentrate Shampoo?

Redken describes Citric Acid as an alpha hydroxy acid within its concentrated bonding care complex. It conditions to help protect weak bonds and helps improve hair strength and resiliency following bleach or colour services.

Is Redken Acidic Bonding Concentrate Shampoo pH balancing?

Yes. Redken describes it as a pH-balancing shampoo formulated with an acidic pH.

Why does Redken Acidic Bonding Concentrate Shampoo have an acidic pH?

Redken states that its acidic pH helps defend against the potential negative effects that can be caused by hair colouring, lightening and heat styling.

Is Redken Acidic Bonding Concentrate Shampoo suitable for all hair types?

Yes. Redken states that its concentrated all-in-one formula is suitable for all hair types and textures.

Does Redken Acidic Bonding Concentrate Shampoo condition hair?

Yes. Redken describes the shampoo as providing intense conditioning alongside its cleansing and strengthening benefits.

How do I use Redken Acidic Bonding Concentrate Shampoo?

Apply to wet hair, lather and rinse. Follow with Redken Acidic Bonding Concentrate Conditioner.

What conditioner should I use with Redken Acidic Bonding Concentrate Shampoo?

Redken recommends following the shampoo with Redken Acidic Bonding Concentrate Conditioner.

What is the complete Redken Acidic Bonding Concentrate routine?

Redken recommends using Acidic Bonding Concentrate Pre-Treatment, Shampoo, Conditioner and Leave-In Treatment as a complete regimen.

Can Redken Acidic Bonding Concentrate help with one year of visible damage?

Redken states that the complete Acidic Bonding Concentrate system can combat one year of visible damage in one use. This claim applies to the system of Intensive Pre-Treatment, Shampoo, Conditioner and Leave-In Treatment versus undamaged hair, rather than to the shampoo used alone.