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Celebrating Color Wow as our Brand of the Month & why we love it!
Thu, Sep 16, 21

Celebrating Color Wow as our Brand of the Month & why we love it!

Every know and again, say as frequently as a blue moon, a haircare range comes along that changes the way we approach our home haircare, and salon methods. These uniquities bring a breath of fresh air to the condition, appearance, and care of our crowning glories.

As I’ve mentioned in other blogs, hard water is a huge hurdle to overcome, throughout Ireland, in the quest for Instagram worthy hair. Color Wow helped us to combat mineral build-up in our hair, with the introduction of Dream Filter, an easy to apply remedy, save for frequent use at home.

But this is just one of several hero products I would like to highlight for you from the brilliant Color Wow. Below are four of our most popular products we stock and a brief description of how they can help your hair.

Color Wow Dream Filter

As mentioned above, Color Wow Dream Filter is a firm favourite in Ireland, due to the number of areas with hard water. Beloved by blondes, for fighting brassy and green tones caused by a build-up of mineral deposits in the hair, Color Wow Dream Filter  is equally as important to brunettes and red heads, to prevent distortion of colour(both natural and processed), and reduce damage by metal retention. Simply spray Dream Filter  into your hair for 1-3 minutes prior to shampooing your hair, it will act like a magnet for manganese, calcium, magnesium, copper, iron, aluminium, and chlorine which can be found in most tap water, revealing brighter, lighter, more vivid colour results.

Color Wow Color Security Shampoo

This is a zero residue, sulfate, and silicone free shampoo, designed to clean the hair and scalp gently, but thoroughly. It will not coat the scalp and impede healthy hair growth, it will instead protect your colour, and reveal luminous shine. Color Wow Color Security Shampoo has a weightless formula that will make your hair feel fresh and clean.

Color Wow Root Cover Up

Camouflage for grown out roots you want to disguise, Color Wow Root Cover Up is an easy to use, powder based compact that is small enough to carry out and about, but works in seconds to hide any unwanted visible regrowth. Available in 7 shades, from blonde to copper, to brunette there is something for everyone. It has a precise, no mess applicator which you simply load with product, and apply to dry hair. It works best if you lay your hair flat and taut before applying, for maximum coverage. Color Wow Root Cover Up is easily removed from the hair with normal cleansing, it won’t dull your shine, or cause product build-up. This one really showed it’s worth during the lockdown months but comes in useful any time.

Color Wow Dream Coat Supernatural Spray

Another game changer from Color Wow  this anti-humidity sealant spray gives long lasting, sleek results, that can magically transform the texture of your hair, from the first application. Color Wow Dream Coat Supernatural Spray is heat activated and will stay active in your hair for 3-4 shampoos, protecting your glorious mane from damp, humid conditions that would cause your hair to expand upwards and outwards. Apply Color Wow Dream Coat Supernatural Spray to your hair section by section, combing it through from root to tip. Repeat this process until your hair is saturated and tangle free. Blowdry your hair on a medium to high heat, gaining tension from your brush, and continue until your hair is completely dry. Seal with your favourite straightener for enhanced results.

I hope you love these Color Wow products as much as we do. If you need any more advice or information, contact us here at Millies.ie and we’ll be happy to help in any way that we can.

Fiona O’Connor

Head Educator, Haircare Department

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