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Cleanse and soothe your hair and scalp with the Wella Professionals Ultimate Color Shampoo, a gentle, scalp-soothing cleanser formulated to minimise colour fade* while detoxing hair from colour‑distorting metals. With glycine and metal purifier to help protect hair from free‑radical damage, plus B5 to lock in moisture from scalp to ends, this sulphate‑free, pH‑balanced shampoo leaves hair feeling refreshed, soothed, and supported for long‑lasting colour vibrancy. Dermatologically tested and free from animal‑derived ingredients, it is an essential step in the Ultimate Color regime for up to 10 weeks of colour radiance**.
*vs. non‑conditioning shampoo
**With regular use of Ultimate Color regime from salon to home